Celeb Plus is a decentralized marketing platform for advertisers and celebs. Through Celeb Plus Platform, advertisers around the world can directly contact celebs with social media influence and order them brand marketing campaigns. Rewards agreed in advance are provided when the predetermined conditions are fulfilled.

Celeb connects SNS (Instagram, Facebook, YouTube, etc.) accounts on SNS platforms to the number of followers, views, comments, and likes. It provides advertisers with social graph data (Celeb Index) that can prove their influence by measuring celebrity activity index through independent evaluation algorithms, so that "fake followers" and "like bots" are excluded from the data collection process.

In addition, a characteristic of this Platform is that rewarding system is based on activity performances, and advertising fees are spent based on credible results based on tracking data on records of implementing marketing campaigns. Advertisers and celebrities can take the advantage of automating rewards using smart contract technology according to mutually agreed conditions and incentives within the Celeb Plus platform, eliminating elements of misunderstanding and conflict that can arise from human intervention.