Highstreet is a decentralized metaverse and gaming platform that offers brands a way to develop their presence in the virtual world via Highstreet World. The project provides “metaverse as a service,” making it easy for brands to integrate with and deploy their virtual offerings to better engage with their community of consumers, fans, and more.
Highstreet offers a unique experience that blends the world of retail with that of gaming, allowing consumers and brands to experience meta-lifestyles within a highly versatile metaverse world. The Highstreet Marketplace makes it easy for brands to leverage the metaverse to provide shopping and gaming experiences to engage with their community, letting them open virtual storefronts in the metaverse powered by Web3 technology.
The platform also supports Highstreet World, an open-world MMORPG gaming experience. What sets this apart is how most of the in-game assets required to play are produced by real-world brands, with higher utility and value as a result.
HIGH is one of two native tokens in Highstreet World that leverages a dual token economy model, the other being STREET Red. HIGH is issued as an ERC-20 token on Ethereum, and a BEP-20 token on the BNB Chain is used to buy virtual real estate and limited edition items and works as the governance token of the Highstreet ecosystem.
